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Despite the verbal agreement, there are still pending issues that prevent the announcement.
Reported by Globo Esporte, the parties negotiate contract ♠ timing and disclosure strategies.
However, with the financial part already underway, Vasco should relocate Banco BMG, which stamps its logo in ♠ the "master" space, to the upper part of the back.
In Brazil, the brand already has deals with Altético-MG and Fluminense, ♠ with whom it signed a contract worth R$15 million (US$2.
9m) for two years in June.
As Vasco is in a lower ♠ division, it was agreed that this value would be lowered to Fluminense.
Also according to Globo Esporte's website, Vasco is in ♠ negotiations with at least 15 companies to restructure the club's marketing.
With no names mentioned, about eight marketing agencies are talking ♠ with the club in an attempt to modernize its communication.
In addition, the other negotiations are to leverage the club's finances, ♠ as well as the contribution to the works in São Januário Stadium and in the Vasco nautical headquarters.
Finally, the 'Gigante' ♠ also wants partners to work on their social networks and official website.
The intention of the Vasco leadership is to occupy ♠ another property of the uniform in the coming days and there are also advanced talks in this regard.
In the week ♠ in which Jorge Salgado's inauguration completed six months, Vasco gets ready to attract potential sponsors.
With the concept of the sales ♠ funnel, the club's marketing department sought to "increase its mouth", in other words, rebuild its relationship layer with the football ♠ advertising market and attract partners.
The expectation of raising sponsorships projected in the pre-election period took a hit with the relegation ♠ of the team to the Series B of the Brazilian championship.
Already working with a new reality, the club filled the ♠ mouth of the funnel and is now negotiating with 15 companies for the occupation of different properties.
Detail: it's not just ♠ a shirt.
Betano is an international online sports betting platform of Kaizen Gaming, a group that, in addition to Brazil, is ♠ also present in Portugal, Germany, Romania, Greece and Cyprus.
In the country, the brand is the official sponsor of Cariocão 21 ♠ and master of the Atlético-MG and Fluminense club.
Designed to offer an immersive online experience, combined with easy access across all ♠ devices (desktop, laptop, tablet, mobile and Android app), Betano offers users world-class products and services through a platform with a ♠ user-friendly interface and simple to use.
With only a few months of presence in the Brazilian market, the company brings news ♠ such as Missions, weekly challenges for its customers, SuperOdds, special odds with 0% margin, and Bet Mentor, an exclusive tool ♠ for multiple bets that aims to be the greatest ally of the players.
The company has a large sponsorship presence in ♠ all markets where it operates, and is also a partner of several football teams in Europe, such as SC Braga ♠ and CS Marítimo, in Portugal, Universitatea Craiova and FSCB, in Romania, Olympiacos FC and PAOK FC , in Greece, and ♠ Apollon Limassol and Paphos, in Cyprus, as well as Olympic champion athletes and the International Olympic Academy.
Four main points
In order ♠ to capitalize on something minimally compatible with the span of Vasco's shirt, the club's marketing works on four major fronts: ♠ shirt sponsorships, exchanges for structural improvements, digital properties and Vasco TV.
Shirt Sponsorship : Vasco currently displays the logos of three ♠ companies on the professional football team's uniform.
Banco BMG (master) occupies the most noble space, Havan is on the shoulder, and ♠ Tim is positioned within the number of athletes.
Exchanges for structural improvements : an example of this topic is the recent ♠ renewal of the contract with Ambev.
The new bond was readjusted by 50% to the previous one and enabled emergency works ♠ in São Januário, Calabouço and the headquarters of Lagoa.
In addition, it made women's football, Vasco's traditional sport, self-sustainable.
Digital properties : ♠ Vasco is looking for new partners to display on the club's different platforms, such as the official website and social ♠ networks.
At the bottom of Vasco's website, for example, in addition to the brands that are displayed on the uniform, there ♠ is an exhibition of the logos of eight companies.
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